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Building a Successful Bequest Campaign
Andy Ragone, Integrated Marketing Specialist, Crescendo Interactive, Inc.
November 13, 2019
Imagine… a bequest pipeline large enough to move your organization forward well into the future. This session offers ideas to help you strategize for future bequest marketing campaigns.
Making connections and building trust best describes Andy’s passion as a writer, speaker, leader, husband and father. Andy comes to us with a church executive and digital-marketing background in the nonprofit arena. Having worked with three larger churches over the past 20+ years, Andy has appreciated the challenges of growing organizations—including the development of staff and culture, fund raising, volunteer coordination and marketing systems. Andy brings a big-picture perspective that brings vision, volunteerism and fund development together. Upon earning his M.Div. (Master of Divinity) from Phoenix Seminary in 1998, Andy ventured out to learn the ins and outs of pastoring—leading people forward in their connection with God and helping them develop in their capacity to care. This required finding the right people for the right roles, creating pathways to greater involvement and volunteerism, and developing future leaders for future expansion. Andy loves spending his downtime with family, writing and is ever in search of the ultimate espresso shot.